The Story Behind Glowery The Story Behind Glowery
THE STORY BEHIND
GLOWERY

What does the Glowery team never miss? A pyjama party.
Somewhere between 90s rom-com nostalgia and late-night honesty,
Alex and her three best friends kept coming back to
the same question:
Why does skincare feel like this much work?

Because behind the glow everyone was chasing,
there was something else
happening : overloaded routines, compromised barriers, skin that just…
stopped cooperating.

That was the realisation.
Not more steps. Not more trends.
Just a need to understand what skin actually needs.

So one Tuesday, a voice note landed in the group chat:
"Why isn't skincare made for people who actually have lives?"
Glowery was the answer.

A barrier-first, derm-powered approach designed to work
with your skin's natural rhythm — not against it.
No excess. No pressure.

Just clinically smart formulas that keep skin balanced, resilient, and visibly
glowing — every single day.

Because perfect skin doesn't exist. But balanced, resilient routines absolutely do!

MINDSET

10 overloaded actives in one TikTok routine?
Great for views. Not so great for your skin barrier.

Launched in October 2024 by Alexandra Kolasinski, Glowery is built on one simple, clinically proven belief: when you overload the skin, it doesn't perform better. It reacts.

With decades of experience, our chemist Luc Jugla has seen it again and again: too much is exactly what throws skin off balance.

Sensitivity. Breakouts. Dehydration.
Not random. Just overloaded skin.

Low % actives.
Barrier-first formulas.
Only what your skin actually needs. Nothing else.

Less, but smarter.

Glowery Products

WHY YOU'LL LOVE US <3

BARRIER-FIRST, ALWAYS

Because when your barrier is strong, everything else follows.

LESS, BUT SMARTER

Fewer actives. Better results. No overload.

DERMATOLOGISTS-POWERED

Developed alongside our board of dermatologists and skin experts, to deliver visible and long terms results your skin can actually handle.

FRANCE × KOREA

Where clinical expertise meets next-gen formulation.

Sensitive skin friendly
Sensitive Skin
Friendly
100% recyclable
100% Recyclable
Non-comedogenic
Non-Comedogenic
Vegan & cruelty free
Vegan &
Cruelty Free
Derm-approved formulas
Derm-Approved
& Clinically Proven
Formulas

More actives ≠ better skin. Skin doesn't need more. It needs the right support, at the right time.
It follows a natural rhythm:
protecting by day, repairing by night. At Glowery, we design formulas that work with this cycle,
not against it.

More actives ≠ better skin. Skin doesn't need more. It needs the right support, at the right time.
It follows a natural rhythm:
protecting by day, repairing by night. At Glowery, we design formulas that work with this cycle,
not against it.

Stop guessing.
Start glowing.

Your skin has something called a barrier.
Think of it like a protective layer that keeps water in your skin and blocks things that can irritate it.

When this barrier is strong, your skin feels comfortable, smooth, and balanced. It looks healthy — that's what we call glow.

When it's weakened, your skin can feel dry, tight, sensitive, or break out more easily. That's because it's no longer protecting itself properly.

That's why skincare should always start here.
Before using strong or harsh products, the priority is to keep this barrier healthy.

Because when your skin is well protected, everything else works better.

➜ Find out what your skin barrier really needs

Take the Glow Lab diagnostic
Glowery – Stop Guessing Start Glowing